| January 1, 2008 Outstanding
Q&A Articles from Our Canadian Champions
I started reading bodybuilding magazines
back in the early 80s. At that time, most of the magazines were much better than the
ones we see on the shelves today, but many were still lacking when it came to providing
useful information that you could apply to your training at the gym. However, for me, one
magazine always stood out from the rest Iron Man, at the time when Perry
Radar was in charge of it.
Iron Man came in a smaller format than a regular
magazine, like a digest, and it didnt have very many pictures, nor did it have many
ads. Furthermore, it didnt look flashy, unlike, say, the Weider magazines with their
glossy paper, topnotch photography, and numerous pages of full-color ads. Iron Man
was impressive for the detailed, no-nonsense training articles you could find in it, which
almost all the other magazines lacked. It was helpful information that you could actually
use, which, in turn, made Iron Man a valuable little magazine that was definitely
educational.
However, Radar sold the magazine a long time ago and has
since passed away. And despite the fact that the new Iron Man now comes in a large
format and has glossy pages, all of which makes it much more visually appealing, it
doesnt have the relevant content of the old one, even if its still one of the
better magazines on the market today. Most likely, thats because nowadays a small
magazine like the original Iron Man cant survive by simply providing
credible, useful information; instead, it appears that the way to make it in todays
magazine world is to sell out the readers by pandering to advertisers.
As a result, most magazines nowadays seem to exist with the
sole purpose of helping to sell the products that are advertised in their pages
stratospherically priced bodybuilding supplements that are usually a complete
rip-off. In fact, most of the print magazines contain mainly ads and have become nothing
more than catalogues for the supplement companies. Furthermore, sprinkled amongst those
ads are often articles that actually try to sell you those products. And if you find
legitimate content in there, its usually watered down so badly that it ends up being
useless. Good, solid training information? There is hardly any. In fact, youll have
a tough time finding as much value in a years worth of todays magazines as
there was in one issue of the old Iron Man.
Obviously, then, someone has had to pick up the slack
and thats where the Internet comes in. Today, with a quick search on Google
or Yahoo, you can find valuable, credible bodybuilding information that you cant
find in the modern print magazines. Whats more, its usually free. Furthermore,
because the costs of starting up on the Internet are so low, many of these new online
resources dont have to rely on advertising to survive, so they can print what they
want instead of catering to the supplement companies by helping to push the latest snake
oil theyre selling. In fact, this freedom that the online world gives is something
weve been well aware of here at SeriousAboutMuscle.com since we began a few years
ago.
When I started SeriousAboutMuscle.com, one of my mandates
was to produce quality articles like the old Iron Man had ones that could
teach people about bodybuilding training and nutrition in an honest and candid way,
without influence from the supplement companies. Furthermore, weve always believed
that the best people to provide this information are those bodybuilding champions who put
in the hard work and made it to the top. Therefore, as
I wrote a couple of months back, SeriousAboutMuscle.com now has more Canadian
bodybuilding champions writing for it than any other publication, print or online. We
currently have Vince Wawryk, Autumn Raby, Denis Pedneault, Guy Bourgon, Stéphane
Bussière, and Ron Partlow. These are some of the best bodybuilders that Canadas
ever produced, and theyre writing outstanding Q&A articles that we believe
provide more valuable information to readers than any of the magazines on the market
today.
While the quality of print-based bodybuilding magazines
continues to slide, the Internet-based resources are getting better and better. As a
result, its online that youll find credible information that the magazines
seem unable to provide anymore, and its on SeriousAboutMuscle.com that youll
find outstanding training articles by true champions done in the old Iron Man way
raw, honest, and out from under the supplement companies influence. Its
that sort of quality were proud of here and will continue to produce. This month
look for articles from Guy Bourgon and Ron Partlow and in the coming months,
well have much, much more.
...Doug Schneider, Publisher
das@seriousaboutmuscle.com
Doug Schneider is the publisher and chief photographer
for SeriousAboutMuscle.com, BodyBuildingLive.com, and SeriousAboutFitness.com.
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